WINETALK: Tim Herrmann (Yalumba)

There’s this boy called Tim. Like every other kid at some point in their life, he was unsure of what he wanted to do. But luckily enough, he managed to get a job at this family-run winery in his hometown. They believed him and supported him. Surprised, grateful and excited, he worked hard and 20 years later, he is still working with them. This family-run business went on to greater things, with very loyal and supportive employees and only just recently, they have been voted one of ‘The World’s Most Admired Wineries In The World’ coming in 4th place.

This is a testament of when a company is doing all the right thing. They foster the right environment and culture – have shared goals and values, build long-term relationship with it’s employees where they aren’t just a means to an end but are valued and appreciated.

I personally think it takes a lot for a company to be this way, and even more for an employee to feel the same way back.

Once you start working with them, you don’t leave. This is a truest testament to the unique culture of the business and the family

This is Yalumba, ladies and gents.

Tim Herrmann from Negociants International (export arm of Yalumba) was in town last week. Born and bred in Barossa, he started off working in the vineyards at Yalumba in his early twenties.

It was tough getting into Yalumba because of their low staff turnover. No ones leaves and you’re there for life!” said Tim.

Haha… but I’m starting to understand why. Their goal is about what they can do, to better themselves. It is what shapes Yalumba to be what it is today. This mantra has influence everyone in the company and even to the people they work with.

A good example is Yalumba’s Y-series which was created with the objective that wines can be fun and enjoyable. Each bottle represents a story that is close to their heart. These are all part of the history but they are also the future. It is about connecting people to their wines.

How do they do it? They leave things in the hand of Mother’s Nature and let it takes it’s course. Tim said that’s what makes it fun and challenging. So then I asked, what if Mother’s Nature wasn’t that nice to you that year? Well, then they will have to sacrifice quantity to ensure quality.

You’re always learning. You never stop learning. Every vintage is different.

Well, I am glad I went home that night knowing Monopole are representing brands like Yalumba. Tim is an incredible guy and he has so much passion and pride for who he represents and what he does.

We ended our night with promises that we’ll have chilli crab the next time he’s back in town. Thank you Tim for all your time!

Till next time!

2 comments on “WINETALK: Tim Herrmann (Yalumba)

  1. Nipune says:

    When companies do the right thing and support the environment. You feel proud to hold the product in your hand. Need to get a hold of a Yalumba bottle of wine!!

    Great article!

    1. Winnie says:

      Exactly! Thanks Nipune for reading! Have a great weekend!

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